Unleash Campaign
As Lead Designer on Everlast's in-house creative team, Jeremy crafted the visuals and supported the production of the Unleash campaign, a global push across print, digital, and social media in more than 75 countries and 6 continents, backed by an interactive microsite, cinematic anthem video, and downloadable artwork.
The campaign featured studio photography of world-class athletes including Super Middleweight Boxing Champion Andre Ward, NFL Pro Bowler Reggie Bush, and MMA champion Jon Jones. By pairing that imagery with a hand-cut, spray-painted typographic treatment, the creative team captured a look that felt both clean and authentically rooted in fight sports culture.
